Delhi-based Crysta IVF collaborates with instant EMI platform, ShopSe


Delhi-based fertility chains Crysta IVF co-founded by Dheeraj Jain and Harshita Jain in 2018 with institutional healthcare investors, has collaborated with ShopSe, a leading instant EMI platform.

With the goal of making fertility treatments affordable and accessible to all, Crysta IVF aims to provide easy financing options for fertility treatments at all of its centers.

The infertility rate in India is on the rise. About 30 million couples of childbearing age are unable to conceive due to fertility issues. What makes the situation worse is that only 1% of them think about adopting ART procedures mainly because of affordability. India has no safety net for unforeseen medical expenses. As a result, many take personal loans from banks to cover medical bills, he said in a press release.

To address this affordability issue, Crysta IVF and ShopSe have teamed up to help couples with easy financing options for fertility treatments. With easy EMIs and a 0% interest rate, couples can pay in installments and without any documentation.

Commenting on the association, Dheeraj Jain, founder of Crysta IVF, said: “Through this collaboration, we aim to reduce financial hardship through a no-cost EMI support mechanism. For patients, Crysta IVF always aims to provide a personalized experience and reduce complications to ease the journey to parenthood.

Yagnesh Desai, Co-Founder of ShopSe, said: “ShopSe is pleased to collaborate with Crysta IVF, a leading name in the IVF industry. We are confident that our easy NDEs and 0 percent interest rate will help couples opt for IVF treatments and take the financial burden of the hard phase away. To ensure a simple process, we have designed a 2-click process to take advantage of the EMI offering.

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Posted on: Friday September 24, 2021 13:55 IST

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